This project involved recreating a standout logo and branding system for Thompson’s Orchard, a historic orchard in New Gloucester, Maine. The goal was to create a timeless yet fresh identity that reflects the orchard’s heritage while maintaining versatility across various applications.

Using Adobe Illustrator and Photoshop, I designed a clean, elegant logo that incorporates a classic serif font, organic color palette, and a detailed apple tree illustration. The branding guide includes logo variations, typography, color swatches, correct and incorrect logo usage, and mockups for branded merchandise. A key challenge was ensuring the logo remained scalable and legible across different mediums, from packaging to signage.

The final result is a cohesive, professional brand identity that reinforces the orchard’s legacy while giving it a modern, polished look. This project highlights my expertise in logo design, branding strategy, and visual identity systems.